Monday, March 18, 2013

The power of media

Something is changing in the world and we are not noticing it.
The speed with which information is now shared makes lemming behaviour come to the fore.

A good article here about how 1 photo went kinda viral on the net and nobody knew who shot it, where it was shot or when. And eventually, the truth surfaced.
But by then, everybody 'knew' where it was from and didn't care about the correction.

This kind of behaviour is all-pervasive now - we talk about things nonchalantly and care lesser about the things that matter. The need to be heard is becoming all the more important, which shows itself in the need for facebook, facebook stalking, blogging, twitter-ing (or as is called - tweeting), whatsapp chats and group chats.

The first time it happened was during the age of hotmail - the first few years of free email - when people loved sending forwards and exchanging trivial information.

Oddly, the need to be connected is now so strong that stronger, more wholesome relationships are breaking down in favour of shallow, short-lived relations.

We live in interesting times. 

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